Viicaya (pronouced Vye-Kye-Uh) combines the word "caya" meaning "come as you are" and the owner/founder, Mattie Rogers', favorite number 7 (VII). Our biggest hope is that you can find apparel that makes you feel truly confident and comfortable here. That's why every product has been designed on REAL BODIES throughout our entire size range (xxs-4x equivalent) & we took away gender labels to create our own sizing system.
Viicaya is built on the belief that everyone should be able to be comfortable in their own body as they enjoy movement. Wherever you are in your journey, whatever your goals are. We invite you to Come As You Are.
We made our Classics out of necessity for good quality, RELIABLE basics. Something you can grab anytime, for any activity & know that you'll be comfortable, confident and secure.
We set out to change how you approach the sometimes disheartening experience of shopping for clothing. Whether you constantly feel like you're shopping in a category you don't identify with, certain letter sizes make you feel not so great about yourself or you just want to know with certainty that your item will fit to your specific measurements, we got you covered.
We are an exceptionally small brand run entirely out of our owner/founders home. We understand the daily struggles of owning a small business & are grateful to get to have our hands on every single item that goes out. It is a very personal experience start to finish; from creating designs, to production, to packing and shipping.
